My Story

Welcome to Keith’s story, it begins on the beautiful island of New Providence, in the Commonwealth of the Bahamas at 11am on August 28th, 1963, Leonie Janet Moultrie gave birth to Keith Marcellus Simon Dean. About that very same moment, Martin Luther King Jr. began his “I Have a Dream Speech”.  Keith’s father, Vincent Thomas Dean and his mother would remind him of his ties to that significant event, implanting the seeds of leadership, service, and responsibility to humanity. 

His early childhood would require adjustments around the age of two with his parents separating. His mother would eventually marry, which immediately increased his siblings to a whopping nine. With family trees that now included the Dean’s, Foulkes and Moultrie clans, he is grateful for the learning experiences and love that come from within the walls of large families. 

 After graduating from Saint Augustine’s College (High School) he continued his education at Brigham Young University-Hawaii Campus  focusing on the courses of study in the fields of accounting and psychology. It was during this period he was baptized and accepted Christ at the center of his life. This led to him putting his educational pursuits on hold and serving voluntarily as a missionary for 18 months in the California Fresno Mission of the Church of Jesus Christ of Latter-day Saints.

 After returning home and briefly working as a camera man for the governments national broadcasting company Keith began his 25-year career in the Aviation Industry. Taking off with 9 years of frontline experience and soaring to 16 years of escalating managerial positions, ultimately landing the position of Deputy General Manager of Administration at the government operated aviation company.

 During these past years Keith has sought to diversify his work experience by accepting managerial positions within the Security Industry, Tourism Tour/Transportation Industry and presently as Assistant Director of Security/Facilities and Quality Assurance & Safety Manager in the Cinema/Entertainment Industry. His zeal to give back to the community empowered him to co-find the non-profit organization Island Vision Foundation which he chaired for about 4 years the experience and knowledge gained over the years energized him to follow his dreams and start his own company The BusinessofU.

 Keith’s treasure chest of life is filled with many blessings. His prized gems are his wife Ertha, his 4  children, Travis, Juliet, Joshua and Amrianna, and his granddaughter Sage.

Business Consultancy

The BusinessofU has cemented its Foundation on 4 Key Cornerstones:

The Human Potential

The aim and design of the products we offer all of our clients is geared to ensuring, that as individuals recognize, develop, harness and fulfill their true potential this will ultimately lead to the goals, mission and vision of the business being achieved.

Creating Synergy

Each business has its own DNA, our products  offer flexibility to capture their individuality. Helping businesses to synergize by having the right people, in the right job function, and on the right projects, utilizing their unique talents to remain competitive and leaders in their Industry

Triangle Leadership

Ultimately the viability and solvency of any business falls directly on the shoulders of its leadership. We help business build a road map with policies targeted for the development of their present leadership teams and the identification of future leadership. Businesses who follow the roadmap through to its final destination create leadership teams that TRANSFORM, IMPACT AND INFLUENCE every aspect of the business to ensure desired goals are met.

A Purpose Driven Business

In todays fast paced and constantly changing work environments many business have adapted to purpose driven best practices which have led to an increased positive impact on financial performance, greater employee engagement and higher customer loyalty. Working closely with our clients we review their present mission, vision and corporate values, aligning them with purpose driven strategies to ensure the businesses future sustainability and existence. 

Need Business Consulantcy Advice?

Please go to our contact page to find our phone information and/or fill out the contact form for all inquiries.

Start Your Day Upbeat

“Happiness is when what U think, what U say, and what U do are in harmony.” ~Mahatma Gandhi~

Happy - Sung By Pharrell Williams

Feedback & Reviews

“The improvement of understanding is for two ends: first, our own increase of knowledge; secondly, to enable us to deliver that knowledge to others.”
~John Locke~

“Patient, Competent and Clear are some of the qualities of Mr. Keith Dean. He will assist you in marketing your product or service. There for without hesitation I recommend you give him a call. ” Clayton Gardiner/ Owner of Clayton Gardiner & Associates 

“Keith Dean’s customized topic was well suited to the BSSF campaign theme. His enthusiastic, insightful, authoritative well-prepared presentation was well received and highly lauded. ” Cheryl Alexandre CEO/National Organizational Development Connections International

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